Bolt Chauffeur Marketing Manager, Global

We are looking for a Marketing Manager, who will be responsible globally for ideating, planning and executing all of the passenger-facing marketing campaigns for the newly launched luxury chauffeur service of Bolt. This includes online and offline acquisition, as well as long-term strategic marketing plans and pilots.

Location: Tallinn, EstoniaView all roles
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About the role

You will be working closely with our Marketing, Sales, Product, and Operations teams to plan and implement marketing campaigns to acquire, engage, and retain new B2B and B2C users. We’re looking for someone with a strong ambition to move things forward while being curious to uncover new high-ROI channels and drive marketing initiatives to engage thousands of people.

It’s an exciting once-in-a-lifetime opportunity to be directly impacting our business growth by creating new global initiatives and launching new marketing campaigns to establish Bolt’s presence in a new category.

What you can expect
Main tasks and responsibilities:
Increase Bolt Chauffeur’s brand visibility and affinity among Passengers, globally
Coordinate and execute go-to-market initiatives with multiple functions and help uncover best-performing tactics
Provide market research, business cases and marketing strategies for lead acquisition, onboarding, and retention
Work with the online ads and web presence teams to optimize and scale acquisition
Review, analyze and report the performance and efficiency of all marketing activities and make sure our campaigns have positive ROIs
Budget, structure and oversee online and offline initiatives
What we expect
About you:
5+ years experience marketing with various activities, including performance marketing, social media, copywriting, email communications
Experience in identifying new business opportunities, online user acquisition, navigating key external stakeholders and bringing new business opportunities to life
Solid knowledge of Excel/ Google Sheets or similar tools
Proactive planning and campaign execution
Data-driven and customer-centric approach to tracking and analyzing campaign results with Marketing KPIs proficiency (e.g. CPM, CPC, CPI, cLTV, ROI)
Strong self-starter, get-things-done attitude with good collaboration and excellent communication skills in English
Experience is great, but what we really look for is drive, intelligence, and integrity. So even if you don’t tick every box, please consider applying!

Apply now and join us to make cities for people, not cars.

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Become part of our Marketing team

The Marketing team is responsible for bringing the Bolt brand to life. From managing media coverage and ensuring the visibility and consistency of our brand to user acquisition and retention, the team covers all bases.
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Why you’ll love it here:
Accelerate your professional growth with unique career opportunities.
Enjoy a rewarding salary and stock options, knowing that as Bolt succeeds, so do you.
Take care of your physical and mental health with our wellness perks.
Celebrate 5 years at Bolt with a 1-month paid sabbatical to recharge.
Connect with colleagues at annual company events and smaller team gatherings.
Balance flexibility and in-person collaboration with our hybrid model, including at least 12 monthly in-office days.
*Some perks may differ depending on your location.

About us

With over 200 million customers in 50+ countries, Bolt is one of the fastest-growing tech companies in Europe and Africa. And it's all thanks to our people.
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We believe in creating an inclusive environment where everyone is welcome, regardless of race, colour, religion, gender identity, sexual orientation, age, or disability.Our ultimate goal is to make cities for people, not cars, and we need your help to achieve this mission!

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