Marketing Manager

We're looking for a commercially minded Marketing Manager to join our Southern Europe Local Marketing team in Paris, France. This is a full-time, permanent role.Location: Paris, France

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About the role

This is your opportunity to act as the local heartbeat of Bolt's brand in France. You'll combine on-the-ground market insight with global strategy to deliver marketing that genuinely connects with local audiences. From generating buzz and building partnerships to executing social-first campaigns and supporting growth across Rides, you'll own how Bolt shows up in your market. You won't just execute — you'll think holistically about growth. That means managing budgets, identifying high-impact opportunities, collaborating closely with central brand, social, performance, and growth teams, and ensuring that global campaigns resonate locally. You'll report to the Regional Marketing Manager and work cross-functionally across an ambitious, international organisation, managing a team of two marketing professionals.

Main tasks and responsibilities:

Own and execute the local marketing strategy in France across Rides, driving measurable growth.

Plan and deliver social-first campaigns that generate earned attention and strong local engagement.

Lead local social media execution and collaborate with creators and influencers to produce high-impact content.

Identify and activate scalable local partnerships that support acquisition and brand growth.

Support vertical-led initiatives such as airport activations, venue branding, car branding, and local rollouts.

Manage budgets, track performance, and use data-driven insights to optimise campaigns and investment decisions.

About you:

You have experience in marketing, ideally within app-based platforms, marketplaces, or consumer brands.

You have experience leading small, high-performing marketing teams across demand and supply initiatives.

You have a strong understanding of brand, social, partnerships, and/or performance marketing.

You have a track record of managing budgets and optimising campaigns against metrics including CAC, CPA, CTR, and LTV.

You are able to work independently and cross-functionally in a fast-paced, international environment, combining cultural instinct with analytical thinking.

You can communicate fluently in English and French.

At Bolt, using AI daily is a baseline expectation for everyone. If there’s a faster, smarter way to do your work, we expect you to find it. You’re still responsible for the output, so the standard stays high when using AI tools. Experience is valuable, but what we really look for is drive, intelligence, and integrity — so if you don’t tick every box, apply anyway.

Become part of our Marketing team

*Some perks may differ depending on your location.

Why you’ll love it here:

The Marketing team is responsible for bringing the Bolt brand to life. From managing media coverage and ensuring the visibility and consistency of our brand to user acquisition and retention, the team covers all bases.

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Accelerate your professional growth with unique career opportunities. Enjoy a rewarding salary and stock options, knowing that as Bolt succeeds, so do you. Take care of your physical and mental health with our wellness perks. Celebrate 5 years at Bolt with a 1-month paid sabbatical to recharge.

Connect with colleagues at annual company events and smaller team gatherings. Balance flexibility and in-person collaboration with our hybrid model, including at least 12 monthly in-office days.

About us

With over 200 million customers in 50+ countries, Bolt is one of the fastest-growing tech companies in Europe and Africa. And it's all thanks to our people.

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We believe in creating an inclusive environment where everyone is welcome, regardless of race, colour, religion, gender identity, sexual orientation, age, or disability.

Our ultimate goal is to make cities for people, not cars, and we need your help to achieve this mission!

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